Posted by Biz Central USA Marketing Team on September 22, 2010 under Small Biz and Entrepreneurship,Small Biz Planning,Small Biz Webinars | Be the First to Comment

It is time for another small business webinar event hosted by BizCentral USA.  This week’s webcast we will take a look at basic financial management best practices for small businesses. Specifically, bookkeeping is one task that many small businesses neglect or make half-hearted efforts at doing.  Both options are a mistake.

With that said, I would like to personally invite you to spend some time with BizCentral USA and learn a number of ways to make sure that your small business gets its financials in order!

Topics of Interest:
• Things Needed to get Started
• Bookkeeping & Accounting Process
• Financial Reporting Tools
• Solutions and Tips on Record Keeping

Click Here to Register!

Join us to learn the importance of basic financial management, bookkeeping and accounting and how to master it so your business can reap the benefits! Have questions you would like us to answer during the webcast? Enter them into the comments section below and we will be sure to review them!

Hope to see you there!

Posted by Biz Central USA Marketing Team on August 30, 2010 under Small Biz and Entrepreneurship,Small Biz Planning,Small Biz Webinars | Read the First Comment

It has arrived – The BizCentral September line-up of free small business webinar events.  Focusing on core planning and financial fundamentals of small businesses, September’s line-up is aimed at aligning small business startups with best practices to sustain healthy business growth.

It has become evident that business plan development and financial management are among some of the top hurdles small businesses face so it really just makes sense to  focus on addressing those fundamental topics that are too often overlooked by early-stage and small business startups.

Details About BizCentral USA’s Free Small Business Webinars:

Small business webinars are hosted online at any computer with internet access.  All webinars will begin at 3pm EST and typically last 1-hour.  Following the presentation, a live question and answer session will give attendees the opportunity to receive in-depth answers to their specific organizational questions.

  • 9/14/2010 Getting on the Path to Small Business Success: Development of a Strong Business Plan – Register Now
  • 9/28/2010 Basic Financial Management for Small Businesses: Getting your Books in Place – Register Now

Those unable to attend the live small business webinars, no need to worry – Every installment of the small business webinars is recorded and can be viewed on-demand at any computer – any time of day.  To learn more or RSVP for any of the September small business webinar events, visit: http://bizcentralusa.com/webinar/september.php

Posted by Biz Central USA Marketing Team on August 3, 2010 under Small Biz Webinars | Be the First to Comment

Join us for a Free Small Business Webinar to Discuss the Planning & Preparing of the Startup of your Small Business!

Have you ever dreamed of being your own boss, setting your salary, and designating your work hours? You’re not alone!  Many people find themselves interested in owning their own business but are unsure how to get started.

Starting a successful business requires a great deal of preparation.  There are many important decisions to make and many rules and procedures that must be addressed. With an informed and educated approach, your business can be fulfilling and profitable, but it is essential to make key financial decisions and complete a series of legal activities.  

We invite you to spend some invaluable time with BizCentral USA and listen to critical information that will help you plan, prepare, and manage the startup of your small business.

Topics of Interest:
•Registration & Licensing
•Legal Formation
•Financing

Join us for a free Small Business Webinar on Aug. 10, 2010 from 3:00 pm – 4:00 pm (EST) and learn how to prepare your small business for success!

Posted by Biz Central USA Marketing Team on July 13, 2010 under Small Biz Marketing,Small Biz News,Small Biz Webinars | Be the First to Comment

A FREE Small Business Webinar to Help Establish Your Action Plan for Growth!A marketing plan is a road map detailing the route you’ll take to get your business noticed by potential clients, media and future partners.  By following a properly crafted plan, you’ll know what to do and why you are doing it, while avoiding some of the mistakes that can cost you money and future growth.  The plan will strategically offer options to keep you motivated, organized, prepared and headed in the right direction to reach your identified goals.  

We invite you to spend some invaluable time with BizCentral USA and learn how to create a strategic plan of action to market your small business!

Topics of Interest:
• Researching and Setting the Groundwork
• Developing the Plan
• Strategies and Implementation Methods

Join us for a free small business webinar on Tuesday, July 20, 2010 from 3:00 pm – 4:00 pm and learn how to commit to a plan of action that will take your business to the next level in strategic marketing!

Posted by Biz Central USA Marketing Team on June 29, 2010 under Small Biz and Entrepreneurship,Small Biz News,Small Biz Planning | Be the First to Comment

Many people dream of being able to transition seamlessly from a hobby that they enjoy into a profitable business based on their hobby. If the business would be successful, it would be beneficial to start a business based on a hobby.  Think about it -you already understand the dialect, the concepts, the community, and the psychographics and demographics of the market.  This would give you a great competitive advantage! It would certainly be great to be paid for doing something that you already enjoy doing for free.  But don’t run out and start your business until you have done all of the necessary research to determine if the business will be successful.

Conduct Market Research on Your Business Idea:

  • Will someone pay me for my product or service?
  • If so, will a buyer pay enough so I can make a profit?
  • Will enough people buy my product or service so that I can make a living?
  • Is there an economical way to distribute and sell my product or service?

Create a Business Plan:

  • What sort of capital do I need to start the business?
  • When can I expect to make a profit?
  • How much income can I expect in year one, two, and three?

Evaluate Your Business Sense:

  • Do you have what it takes to run a business?
  • Can you have your business and the lifestyle you want?
  • Will you still love your hobby when it’s a business?

Have A Realistic Understanding Of How Running The Business Will Affect Your Life:

  • How will this business affect me?
  • How will this business affect my family?
  • How will this business affect important relationships in my life?

Decide If Part-Time Or Full-Time Business Ownership Is Right For You:

Would it make sense to leave my current employment to dedicate full time to the business?

Would it make more sense to start the business part-time until it takes off?

Find a Creative Business Angle:

  • Solve a problem
  • Teach others
  • Sell the raw materials
  • Expand into related services

Once you have conducted all of your research, you should have a better understanding of whether your hobby would make a successful business. Your business plan will tell you how much capital your business will need to start, how much you will need to charge for your products or services, how many units you will need to sell in order to break even, and your products or services profitability. Once you have an understanding of how operating your business will affect your life, you will be able to determine if you should start your business part-time or jump right in full-time. If you do decide to move forward starting your business, you will need to find creative ways to differentiate your products and services from all of the competitors in the market place.

Posted by Biz Central USA Marketing Team on June 16, 2010 under Small Biz and Entrepreneurship,Small Biz News | Be the First to Comment

A webinar about getting your financials in order!

Bookkeeping is one task that many small businesses neglect or make half-hearted efforts at doing.  Both options are a mistake.
In the accounting process, you are classifying, reporting and analyzing financial data –none of that can happen without accurate, organized data.  Bookkeeping is the first basic step to this process!

We invite you to spend some invaluable time with BizCentral USA and learn a number of ways to make sure that your business gets its financial house in order!

Topics of Interest:
   •Things Needed to get Started
   •Bookkeeping & Accounting Process
   •Financial Reporting Tools
   •Solutions and Tips on Record Keeping

Learn the importance of basic financial management, bookkeeping and accounting and how to master it so your business can reap the benefits!  Attend our FREE small business webinar on Tuesday, June 22, 2010 from 3 pm – 4 pm (EST).

Posted by Biz Central USA Marketing Team on June 8, 2010 under Small Biz and Entrepreneurship,Small Biz Marketing,Small Biz News | Be the First to Comment

With the expansion of social networking phenomenon online, many small business owners question whether they should utilize these sites for small business marketing. If so, which sites would be the most useful to grow a business? This article will outline a few of the more popular social networking sites online and show the benefits of each site.

Currently, Facebook is one of the fastest growing and most popular social networking sites. According to Facebook.com, “There are more than 400 million active users and 50% of our active users log on to Facebook in any given day.” The sheer number of members that Facebook has can generate great exposure for your small business. You may want to consider establishing or joining a network on Facebook based on your small business or industry category to tap into people’s affinity for the topic. By having a specific category, you will be able to keep the online interactions focused on your industry, not all of the other online clutter.

While Facebook has the greatest number of members, many professionals believe that LinkedIn is the best overall site for both networking and human resources purposes. According to Linkedin.com, “There are over 65 million LinkedIn members across the globe.” One of the main differences that sets LinkedIn apart from other social networking sites online is the fact that when you are creating your online profile, you can create a resume and then link to other like-minded professionals.

Twitter is a new type of social networking that allows you to post updates (called Tweets) as often as you want (and limited to 140 characters). When you follow other people on Twitter, you see their tweets. When they follow you, they see your tweets. It is estimated that there were 18 million Twitter users in 2009. It is also estimated that 60% of Twitter users abandon their accounts within their first month of use.

Twitter can be useful for small business marketing, allowing another channel to connects current and potential customers with your product or brand. Twitter can be used as a traffic generation tool. The placement of links within profiles and conversations can direct visitors to a specific website and is especially powerful if you pitch to early adopters and influencers. Twitter can also be used as a lead acquisition tool, however it is very difficult to target a specific subset of the general demographic and determine their level of potential interest.

No matter which social networking site or combination of sites you choose to utilize to start business, one important thing to consider is that these social networking sites should be used in conjunction with your other online presences. They should not be used exclusively in place of other online presences such as websites and blogs. If you do use these sites properly and link them to your other online presences, you will establish a great small business marketing tool to help you grow your brand, your online presence, and your small business as a whole.

Posted by Biz Central USA Marketing Team on June 2, 2010 under Small Biz and Entrepreneurship,Small Biz Marketing,Small Biz News | Be the First to Comment

A webinar about the Features of an Effective, Engaging and Action Driven Website!

This is the age of online media and if your small business does not have an online presence in the form of a website you are lacking a critical element of your marketing mix.

So now that we have established that it is critical to have a website for your small business the next step is creating a website that that once found by potential consumers, it engages them enough to take action.

We invite you to spend a valuable hour with BizCentral USA and learn the must have features of an effective, engaging and action driven small business website.

Topics of Interest:
   •The Basics of a Business Website
   •Design and Layout Best Practices
   •Why Content is King
   •Critical Features to Drive Conversions

Don’t wait any longer to make your small business website effective, engaging & action driven!  Attend our FREE webinar on Tuesday, June 8, 2010 from 3:00 p.m. – 4:00 p.m. (EST).

Posted by Biz Central USA Marketing Team on April 14, 2010 under Small Biz and Entrepreneurship,Small Biz News | Be the First to Comment

Whether you are just starting out or growing your small business, a sound business plan is your roadmap to success.

Writing a business plan will force you to objectively develop and evaluate your tactical and strategic plans. It will also help you identify the opportunities and risks encountered as a result of your decisions. Most importantly, you will understand who your customers are and how you can meet or exceed their needs and expectations.

We invite you to spend some invaluable time with BizCentral USA and learn how to not just build an effective business plan, but utilize it to insure your small business’ success! 

Topics of Interest:

  • Company Summary
  • Strategy & Implementation
  • Financials
  • Market Segmentation

Don’t let your small business dreams fail or fall short of their actual potential!  Learn how to prepare your small business for success by attending our webinar on Tuesday, April 27, 2010 from  3:00 p.m. – 4:00 p.m. (EST).

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